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Ferrari EV faces harsh criticism, may succeed
Bloomberg Tech·
Ferrari's debut electric vehicle, priced at $640,000, is drawing sharp criticism for its design, with some comparing it unfavorably to more mainstream electric cars. Despite the negative reviews, the luxury automaker may not be concerned about widespread appeal. The company's strategy likely relies on a small base of wealthy buyers, and the successful launch of this EV could pave the way for future high-performance electric supercars, demonstrating Ferrari's ability to adapt to the evolving automotive landscape.
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Bloomberg Tech — bloomberg.com