Groupon Cuts 400 Jobs for AI Pivot

Groupon is undergoing a significant restructuring, eliminating 400 global positions, including both employees and contractors, by the end of the third quarter. This strategic move is intended to fund a pivot towards becoming an artificial intelligence (AI)-native company. The company aims to leverage AI to fundamentally transform its business operations and customer offerings. These layoffs signal a major shift in Groupon's strategy as it seeks to adapt to the evolving technological landscape and position itself for future growth in an AI-driven market.