Hightouch AI marketing tools reach $100M ARR

Hightouch has achieved $100 million in annualized recurring revenue (ARR), driven by its AI-powered marketing content creation tools. Launched 20 months ago, this service enables marketers to generate personalized ad campaigns, including images and videos, without relying on design teams or agencies. The platform integrates with existing creative tools like Figma to learn brand identity, ensuring on-brand outputs that avoid the generic look of foundational AI models. This approach has attracted major clients such as Domino's and Spotify, significantly boosting Hightouch's revenue and market position.