HPE Offers Free VMware Alternative Software

Hewlett Packard Enterprise (HPE) is launching a promotion offering its VM Essentials virtualization software for free for up to one year, positioning it as a direct competitor to VMware, now owned by Broadcom. This move aims to attract customers frustrated by Broadcom's significant price increases and licensing changes for VMware products. HPE's offering includes migration support and aims to provide substantial cost savings, potentially up to 90%, while simplifying hybrid IT environments. Despite the attractive pricing, some partners express concerns about hardware availability impacting adoption, though others anticipate a significant boost in sales.