MacBook Neo challenges Windows laptops on price

Apple's new MacBook Neo, priced at $599, sets a high bar for affordable laptops with its excellent build quality, performance, and sleek design. This release has put Windows laptop manufacturers on notice, as many competing devices in the same price bracket often suffer from poor aesthetics, cheap materials, and sluggish performance. While direct competitors are expected to emerge, initial comparisons reveal a significant gap. The Neo's arrival suggests a potential shift in the budget laptop market, forcing Windows-based alternatives to significantly improve their offerings to match Apple's value proposition.