OpenAI adds $100 Pro tier, boosts Codex usage

OpenAI is launching a new $100 monthly ChatGPT Pro subscription, featuring five times the Codex usage of the $20 Plus plan, targeting developers and competing with Anthropic. This tier aims to attract users by offering enhanced capacity for coding tasks, a move potentially influenced by Anthropic's recent revenue surge and product restrictions. OpenAI's strategy includes courting developers who may be seeking alternatives to Claude's limitations, especially following the hiring of Peter Steinberger to lead their personal agent strategy.