Roku adds Disney movies to ad-free service

Roku's budget-friendly ad-free streaming option, priced at under $3 per month, has become even more attractive with the integration of Disney movies. This move significantly enhances the value proposition for subscribers seeking affordable entertainment without commercial interruptions. The inclusion of content from a major studio like Disney positions Roku's service as a compelling alternative in the increasingly competitive streaming landscape, potentially drawing in new users and retaining existing ones by offering a broader library at a low cost.