Spotify to Integrate Live Concert Video and Tickets

Spotify is reportedly planning a significant expansion into the live music sector, aiming to become a central platform for concert experiences. The streaming giant is exploring the integration of live concert video streams and ticket sales directly within its application. This move signals a strategic shift to enhance user engagement beyond on-demand audio content and capture a larger share of the live entertainment market. By offering a seamless way for fans to discover, watch, and attend live shows, Spotify could redefine how audiences connect with artists and events.