World Cup to boost prediction markets $5-10B

Bernstein analysts predict the 2026 FIFA World Cup will be a pivotal event for prediction markets, potentially driving between $5 billion and $10 billion in consumer volume. This surge is expected to significantly increase the handle, with an estimated $3 billion in incremental handle anticipated. The prediction market sector, which saw substantial growth in 2024, is projected by Bernstein to reach $1 trillion in annual volume by 2030, with the World Cup alone contributing an estimated $240 billion in 2026 volumes. These markets allow users to trade contracts based on real-world event outcomes, with prices reflecting implied probabilities.